Pôle Image d’Art de Vie : image publique des sportifs et des artistes

Image & PR · public image and contentYour image, managed with the same rigour as your career.

Presence strategy, content production, media relations, crisis management: a concierge service for those whose lives are in the public eye.

In brief

Public exposure does not end with the final whistle, the last encore or the close of a funding round. The Art de Vie Image & PR team defines a line of presence with you, produces the content that serves it, prepares your public statements and coordinates the response when a sensitive issue arises. Always in step with your agent or communications team, never in their place.

The scope

Public image: what our concierge takes care of.

01

Presence strategy

What you show, where, at what pace. And what you do not show.

02

Content production

Photo, video, writing: hand-picked teams, a calendar that holds.

03

Media relations

Interview preparation, choice of outlets, follow-up on coverage.

04

Crisis management

A sensitive issue, a leak, a controversy: a coordinated response, fast.

The method

From an audit to a calendar that holds.

01

Audit

Your accounts, your coverage, what comes up when people search for you.

02

Editorial line

Three or four themes, a tone, clear limits.

03

Production

Grouped sessions, fitted around your schedule.

04

Follow-up

A regular review: what has been published, what is coming, what has changed.

Our place

In step with your agent, never in their place.

We negotiate neither image rights nor partnerships: that is the role of your agent or advisers. We give them a well-kept image, ready content and a contact who knows your daily life.

The Image & PR team works hand in hand with the athlete’s agent and with our Management division whenever a public statement touches a partnership or an artistic collaboration. We decide the editorial line; the agent approves anything that commits the player commercially.

Frequently asked questions

Image & PR, in practice.

Who is Image & PR for?

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Athletes, artists and executives whose work comes with public exposure.

Do you run my social media for me?

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We define the line, produce the content and keep the calendar. Final approval always remains yours.

What do you do in a crisis?

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We coordinate the specialists (advisers, communications, digital privacy) and propose a response to you, quickly.

Your access to the house

It all begins with a conversation.

We reply to every request within 24 hours, in the strictest confidence.